Comedian Joe Rogan signs exclusive multi-year deal with Spotify
Joe Rogan fans rejoice. The Joe Rogan Experience will be going to Spotify via a multi-year exclusive licensing deal.
The deal – worth more than $100 million, according an unnamed source in The Wall Street Journal – will bring one of the most influential hosts to a Spotify base of "more than 286 million active users."
"Rogan brings his sensibilities as a stand-up comic to the show, and alongside dynamic and diverse guests, he fearlessly broaches far-ranging topics including neuroscience, sports, comedy, health, infectious disease and our ever-changing culture – all with a mix of curiosity and humor," Spotify said in a press release.
Spotify is also leveraging The Joe Rogan Experience's success on YouTube – where Rogan uploads video versions of his podcast to more than 8.4 million subscribers – by having those available as in-app vodcasts.
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The show will debut, with its full 11-year library, on Spotify on Sept. 1, and become exclusively available on the platform later in the year.
Rogan started the show back in 2009 and is currently one of Apple Podcast's top shows.
